Advanced Methodologies
Run advanced methodologies without the tradeoffs.
Sophisticated research should not mean stitching together specialist tools or waiting weeks for results. We combine cutting-edge technology with full-service support, so you can run the most demanding methods on clean, quality-assured data and get to a confident answer fast.
The Challenge
Advanced methods usually force a compromise
Teams that want deeper insight too often have to choose between sophistication, speed, and quality. We built our toolkit so you do not have to give up any of them.
Specialist Tools Everywhere
Conjoint in one platform, MaxDiff in another, text analytics in a third. Every method in a separate tool means more cost, more training, and more fragile handoffs between systems.
Sophisticated Math, Dirty Data
The most advanced model in the world still fails on bad sample. Without quality controls built in, fraud and inattentive responses quietly corrupt your most important analyses.
Methods You Cannot Staff
Designing a conjoint or reading a Van Westendorp correctly takes real expertise. Many teams skip the methods they need most simply because they do not have a methodologist on hand.
What We Do
A full toolkit of advanced methods
Every method runs on the same quality-assured platform, with expert support available whenever you want it.
Audience Segmentation
Create more accurate market segments.
Brand Tracking
Track the brand KPIs that matter most.
Key Driver Analysis
Pinpoint your key drivers of success.
Concept Testing
Screen ideas and perfect your concepts.
MaxDiff Analysis
Learn how customers rank your product features.
Conjoint Analysis
Optimize your product's packaged features.
Video Interviews
Collect authentic video responses.
Gabor-Granger
Maximize product revenue without compromising demand.
Heat Mapping
Test consumer engagement.
Text Analysis
Reveal powerful sentiments about your brand and products.
Van Westendorp
Explore price sensitivity and find your ideal price point.
TURF Analysis
Appeal to the maximum number of people in the most efficient way.
Significance Testing
Uncover significant insights within your data sets.
Survey Software
Create surveys as simple or complex as you need.
The Solution
Cutting-edge technology with full-service support
Run advanced methods yourself in our platform, or hand them to our research team. Either way, the same quality stack protects every study from the first response to the final model.
Built-In Analytics
Conjoint, MaxDiff, TURF, key driver, and pricing analyses are ready in the platform, with results you can read and share without exporting to another tool.
Quality at the Core
Pre-survey fraud prevention and in-survey data cleaning run on every study, so your advanced models are built on data you can actually trust.
Expert Methodologists
Our research team can design the study, set up the method, and interpret the output with you, so you can run techniques you could not staff on your own.
The Result
Deeper answers, fewer compromises
- Every advanced method available on one quality-assured platform
- Pricing, preference, and segmentation analyses ready without extra tools
- Fraud prevention and data cleaning built into every study automatically
- Expert methodologists on hand to design and interpret when you want them
- Faster turnaround on sophisticated research without sacrificing rigor
Client Results
Trusted by leading research teams
“Speed and flexibility are key in our research projects. With [Rep Data], the building, fielding, and analysis can literally all be done in a matter of days, and the easy-to-understand charts can be accessed at the touch of a button.”
Joanne
Senior Project Director, TCC Global
“We trust that the data Rep Data is giving us is clean, real and representative. I even recommended their services to my previous employer.”
Ben Winston
Senior Director, ClearPath Strategies
“We did a couple of tests and the data was so much better that we were instantly sold. They're now our primary provider.”
Scott Rasmussen
Founder, RMG Research